Matthew Zorpas lets us in on a secret…

The Trafalgar St James - Matthew Zorpas

London is arguably one of the most exciting fashion capitals of the world, it’s renowned for offering something new to see and do every time, whether you are a first time visitor or a connoisseur of the city. Ahead of London Fashion Week, I want to invite you to discover the places that have made me fall in love with London over and over again. The Trafalgar St. James is ideally located right in the centre of the city, just a stone’s throw from some of the best kept shopping secrets for those searching for fashionable, yet unique places to acquire an original sense of style.

  1. Dover Street Market- The five storey beaux arts building, and original Burberry HQ, brought a much needed dose of chic to London’s Piccadilly when it opened its Haymarket flagship last year. This vibrant high fashion destination, created by Japanese fashion designer Rei Kawakubo offers a multi-brand experience featuring world renowned fashion houses Balenciaga, Valentino and Gucci.

  2. Hardy Amies- Positioned on bustling Savile Row, and founded by prestigious Sir Hardy Amies, former dressmaker to Queen Elizabeth, Hardy Amies provides an impressive and finely tailored variety of suits and formal wear. Perfect for anyone seeking classic English style, and a real favourite of mine. Tailored suits and well fitted garments are the key to the ultimate gentleman look.

  3. Church’s shop- Known worldwide for their unrivalled quality, Church’s shoemakers displays a wide range of classic shoes, noted for their style and unique British sophistication. I am fascinated by their ability to create new styles in ways that seem to be instant classics!

  4. Burlington Arcade- Tucked away off Bond Street is the historic Burlington Arcade. With small boutiques full of everything from handmade slippers and jewellery to macaroons, visitors can experience true luxury in one of London’s original arcades.

  5. Browns – Set within a converted Georgian Townhouse, Brown’s redefined fashion retail in the 1970s. This high fashion atelier offers a selection of professionally picked items, including a wide range of bags, shoes and accessories from brands such as Prada, Mui Mui and Givenchy.

Visit Matthew’s blog, The Gentleman Blogger here